The nutricosmetics market is rapidly growing, focusing on beauty supplements that improve skin, hair, and overall appearance from within. These products, often enriched with vitamins, minerals, and antioxidants, target issues like skin aging, wrinkles, and hair loss. For example, collagen supplements, widely used in nutricosmetics, boost skin elasticity and reduce wrinkles, with brands like Vital Proteins gaining popularity in 2022 for such benefits. Similarly, biotin supplements support hair and nail health, with significant growth seen in 2023.

Key applications include anti-aging, sun protection, and skin hydration. Nutricosmetics are used in tablets, drinks, and powders for better skin texture and tone. They offer a holistic beauty solution, enhancing skin health naturally. Benefits include improved skin elasticity, reduced fine lines, and stronger hair and nails. “In terms of revenue, the global nutricosmetics market was worth US$ 7.2 Bn in 2023, anticipated to witness a CAGR of 13.4% during 2024 – 2034”.

Global Nutricosmetics Market Dynamics

Global Nutricosmetics Market Growth Drivers:

• Rising Demand for Natural Beauty Solutions: Consumers increasingly prefer natural beauty solutions, driving the demand for nutricosmetics. In 2022, a shift toward clean label products was evident as brands like The Nue Co. introduced supplements with plant-based ingredients, appealing to eco-conscious consumers. This trend is expected to grow through 2024, enhancing market growth.
• Aging Population Seeking Anti-Aging Solutions: The aging global population is a significant driver for the nutricosmetics market. For instance, collagen supplements saw a rise in sales in 2023 as consumers sought anti-aging benefits. Nutricosmetics address wrinkles, skin elasticity, and hydration, making them popular among individuals aged 40 and above.
• Growth of Beauty-from-Within Trend: The rise of the beauty-from-within trend, focusing on enhancing beauty through diet and supplements, is driving market expansion. In 2021, brands like Skinade launched liquid supplements promising radiant skin, and by 2023, this approach gained widespread adoption, further accelerating global nutricosmetics demand.

Global Nutricosmetics Market Restraints:

• High Product Costs Limiting Accessibility: The high cost of nutricosmetics products is a significant restraint. For instance, premium brands like Imedeen and Perricone MD offer supplements priced beyond the reach of many consumers in 2023. This limits market penetration, especially in price-sensitive regions, slowing down global growth.
• Lack of Regulatory Clarity: The lack of clear regulations surrounding nutricosmetics poses a challenge. In 2022, discrepancies in labeling and health claims across regions, particularly in the U.S. and Europe, caused confusion for both consumers and manufacturers, hindering market expansion and affecting consumer trust in product efficacy.
• Skepticism About Product Efficacy: Consumer skepticism regarding the efficacy of nutricosmetics remains a barrier. In 2023, despite growing popularity, some consumers expressed doubts about the tangible benefits of supplements like collagen and biotin. This uncertainty about visible results may deter wider adoption in certain markets.

Global Nutricosmetics Market Segmental Analysis:

Nutricosmetics Market By Product Type

In 2023, supplement led the global nutricosmetics market with a substantial revenue share of 68.3%. This growth is driven by increasing consumer demand for beauty-from-within solutions. Products like collagen supplements from brands such as Vital Proteins gained widespread popularity for their skin-enhancing benefits. Similarly, biotin supplements, known for promoting hair and nail health, saw rising sales, especially in regions like North America and Europe. The supplement format, available in powders, capsules, and liquids, offers convenience and flexibility, further fueling its dominance in the nutricosmetics sector. This trend is expected to continue in 2024.

Nutricosmetics Market By Ingredient

• Vitamins
• Minerals
• Amino Acids
• Plant Extracts
• Omega Fatty Acids
• Probiotics
• Others

Minerals are projected to be the fastest-growing segment in the global nutricosmetics market, capturing a notable revenue share of 19.6%. Minerals like zinc and selenium are gaining traction for their skin health and anti-aging benefits. In 2022, products containing zinc, known for reducing inflammation and acne, saw increased demand. Similarly, magnesium supplements, which promote skin hydration and reduce stress, experienced growth in 2023. These minerals are now key ingredients in many beauty supplements and functional foods, with brands like Nature’s Bounty launching mineral-based products to meet the rising consumer demand for effective nutricosmetics.

Nutricosmetics Market By Gender

• Male
• Female

Female dominated the global nutricosmetics market in 2023, commanding a significant revenue share of 64.6%. This growth is attributed to the increasing demand for beauty-from-within products among women. For example, collagen supplements and hyaluronic acid capsules from brands like Hum Nutrition became highly popular among women in 2022 for their anti-aging and skin-rejuvenating benefits. The rising awareness of holistic beauty, driven by social media and wellness trends, has led more women to incorporate nutricosmetics into their daily routines. Additionally, products targeting skin hydration and hair growth continue to attract women globally in 2024.

Nutricosmetics Market By Application

• Skin
• Hair
• Nail

In 2023, hair emerged as the second-largest segment in the global nutricosmetics market, holding a substantial revenue share of 32.5%. This growth is fueled by the rising demand for hair health supplements, such as biotin and keratin. For example, SugarBearHair vitamins gained popularity in 2022 for promoting hair strength and growth. Similarly, collagen-based supplements, known for improving hair texture and reducing breakage, saw significant uptake. The increasing consumer focus on preventing hair thinning and damage, especially among women, is driving the demand for nutricosmetic products targeting hair health, a trend expected to continue in 2024.

Nutricosmetics Market By Distribution Channel

• Online
• Offline
  • Supermarkets/Hypermarkets
  • Health Food Stores
  • Pharmacies
  • Specialty Stores
  • Others

Offline led the global nutricosmetics market in 2023, capturing a significant revenue share of 78.3%. This dominance is driven by the continued preference for purchasing beauty supplements from pharmacies, supermarkets, and specialty stores. For example, in 2022, brands like Imedeen and Nature’s Bounty saw significant sales growth through physical retail outlets, where consumers can seek expert advice and verify product authenticity. Many customers prefer the in-store experience, where they can explore a wide range of nutricosmetic products firsthand. Despite the rise of online shopping, offline channels remain a crucial part of the consumer journey in this market.

Nutricosmetics Market By Region

• North America (U.S., Canada, Mexico, Rest of North America)
• Europe (France, The UK, Spain, Germany, Italy, Nordic Countries (Denmark, Finland, Iceland, Sweden, Norway), Benelux Union (Belgium, The Netherlands, Luxembourg), Rest of Europe)
• Asia Pacific (China, Japan, India, New Zealand, Australia, South Korea, Southeast Asia (Indonesia, Thailand, Malaysia, Singapore, Rest of Southeast Asia), Rest of Asia Pacific)
• Middle East & Africa (Saudi Arabia, UAE, Egypt, Kuwait, South Africa, Rest of Middle East & Africa)
• Latin America (Brazil, Argentina, Rest of Latin America)

Latin America is projected to be the fastest-growing region in the Nutricosmetics Market during the forecast period, driven by increasing awareness of beauty-from-within solutions and rising consumer interest in natural ingredients. In 2022, countries like Brazil and Mexico saw heightened demand for collagen and antioxidant supplements to improve skin health. For example, local brands like Bachué and Raíz Natural introduced plant-based nutricosmetics, appealing to eco-conscious consumers. Additionally, the growing middle class in the region, combined with an expanding wellness trend, is expected to fuel market growth through 2024, making Latin America a key player in the global nutricosmetics market.

Competitive Landscape

The competitive landscape of the global nutricosmetics market is characterized by a diverse range of players and innovative products. In 2023, companies like Vital Proteins and Hum Nutrition expanded their offerings with collagen and beauty supplements, appealing to health-conscious consumers.

Additionally, partnerships such as Nourished and Neutrogena’s collaboration on “The Ageless Skinstack” highlight the trend towards innovation in product development. Market leaders are increasingly focusing on natural ingredients and personalized solutions, aiming to cater to the growing demand for effective beauty supplements that promote holistic well-being.

• In May 2023, Netherlands-based skincare brand HyaCera introduced a vegan skincare supplement, priced at USD 54 for 30 capsules. This product is aimed at consumers seeking a supplement that complements their skincare routine while offering smooth skin and overall body hydration.
• In January 2023, Nourished collaborated with Neutrogena to launch “The Ageless Skinstack,” a nutricosmetic supplement created using 3D printing technology, designed to promote healthy skin.
• In August 2022, Japan’s Kao unveiled a product based on coffee bean-derived chlorogenic acid, marketed as their first Food with Function Claims (FFC) product, promoting improved skin elasticity.

Global Nutricosmetics Market Scope:

Some of the players operating in the nutricosmetics market are

• Amorepacific
• Biocyte Laboratory
• D-LAB NUTRICOSMETICS
• Ducray Dermatological Laboratories
• Herbalife Nutrition
• Herbalife Nutrition
• Kapiva
• Otsuka Holdings Company
• Pfizer Inc.
• Skinade
• TERRAVITA
• Vitabiotics
• Zenement
• Other Industry Participants

Report Layout:

Table of Contents

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Note: This ToC is tentative and can be changed according to the research study conducted during the course of report completion.

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**Exclusive for Multi-User and Enterprise User.

Global Nutricosmetics Market:

By Product Type

• Supplements
  • Tablets
  • Capsules
  • Powders
  • Gummies
• Beauty Beverages/Drinks

By Ingredient

• Vitamins
• Minerals
• Amino Acids
• Plant Extracts
• Omega Fatty Acids
• Probiotics
• Others

By Gender

• Male
• Female

By Application

• Skin
• Hair
• Nail

By Distribution Channel

• Online
• Offline
  • Supermarkets/Hypermarkets
  • Health Food Stores
  • Pharmacies
  • Specialty Stores
  • Others

By Region

• North America (U.S., Canada, Mexico, Rest of North America)
• Europe (France, The UK, Spain, Germany, Italy, Nordic Countries (Denmark, Finland, Iceland, Sweden, Norway), Benelux Union (Belgium, The Netherlands, Luxembourg), Rest of Europe)
• Asia Pacific (China, Japan, India, New Zealand, Australia, South Korea, Southeast Asia (Indonesia, Thailand, Malaysia, Singapore, Rest of Southeast Asia), Rest of Asia Pacific)
• Middle East & Africa (Saudi Arabia, UAE, Egypt, Kuwait, South Africa, Rest of Middle East & Africa)
• Latin America (Brazil, Argentina, Rest of Latin America)

The Niche Research approach encompasses both primary and secondary research methods to provide comprehensive insights. While primary research is the cornerstone of our studies, we also incorporate secondary research sources such as company annual reports, premium industry databases, press releases, industry journals, and white papers.

Within our primary research, we actively engage with various industry stakeholders, conducting paid interviews and surveys. Our meticulous analysis extends to every market participant in major countries, allowing us to thoroughly examine their portfolios, calculate market shares, and segment revenues.

Our data collection primarily focuses on individual countries within our research scope, enabling us to estimate regional market sizes. Typically, we employ a bottom-up approach, meticulously tracking trends in different countries. We analyze growth drivers, constraints, technological innovations, and opportunities for each country, ultimately arriving at regional figures.Our process begins by examining the growth prospects of each country. Building upon these insights, we project growth and trends for the entire region. Finally, we utilize our proprietary model to refine estimations and forecasts.

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The forecasts we provide are based on a comprehensive assessment of various factors, including:

• Market Trends and Past Performance (Last Five Years): We accurately analyze market trends and performance data from preceding five years to identify historical patterns and understand the market’s evolution.
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• Drivers and Challenges for the Forecast Period:Identify the factors expected to drive market growth during the forecast period, as well as the challenges that the industry may face. This analysis aids in deriving an accurate growth rate projection.
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• End-User Sentiment Analysis: To understand the market from the end-user perspective, we conduct sentiment analysis. This involves assessing the sentiment, preferences, and feedback of the end-users, which can provide valuable insights into market trends.
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Research process adopted by TNR involves multiple stages, including data collection, validation, quality checks, and presentation. It’s crucial that the data and information we provide add value to your existing market understanding and expertise. We have also established partnerships with business consulting, research, and survey organizations across regions and globally to collaborate on regional analysis and data validation, ensuring the highest level of accuracy and reliability in our reports.